Baidu is Chinese adsense flow sources of most of baidu search engine, so the dynamic is just about every webmaster are particularly care about, the baidu officials issued the "search engine marketing optimization guide, is also the very first time the public some genuine baidu some content of search engine marketing. Seo market ahead of and one thing simple about the similar, and later in the club from baidu some normal issues, it was worth a read the webmaster. According to the scenario here, I read the I believe fundamental location alone and share with out it.
1: use the chance will not influence. Overseas
Baidu Seo official recommendations produced clear, no influence, as extended as the web site in China access speed of standard, web page access speed influence not only user knowledge, the far more will influence the search engine to grab scenario, in "the new record program, individual webmaster to be" for the United States, South Korea, Hong Kong host host host produced a comparison, the speed of the host South Korea than America host and Hong Kong to host a lot quicker, primarily due to the fact South Korea's per capita bandwidth abundant, away from China and South Korea, is almost in east China's shandong province nearby.
Baidu said, also far more get rid of the webmaster to use overseas opportunities will not influence the search engine optimization, and no matter whether the issues of overseas, and the internet web page has only about speed.
The server for the influence of the elements Seo, the most superior of course is independent of the high-performance server, but most effective for most of the cost of it, the webmaster burden, virtual mainframe is presently resides in the very first decision, as extended as the web site speed stability and security, the host of the influence elements would not, due to the fact most of the webmaster and you are employing the similar virtual host.
2: strengthen the brand idea
Several internet web page to simply get flow for the purpose for Seo, you can see modest web site, the new internet web page in current years far more and far more troublesome to acquire flow by means of search engines, the cause is particularly basic, the lack of brand management consciousness, internet web page now the Numbers are so expansion, search engine to the high-high quality internet pages to advise to the user, some extended-term operation, and form their personal brand of internet web page will be far more and far more well-known, even if your field is particularly modest, but your web site extended-term small business down, and in a particular region has particular popularity, the web site spend attention to its personal brand developing, in the search engine will send a superior flow foundation.
So my weblog has been emphasized, Seo is for the internet web page the solutions, not for Seo solutions, when internet customers to your web site, your internet web page to be able to catch the user, let him be your faithful guests, let he registered your internet web page customers, let him obtain your internet web page service. As extended as such an iterative process, the web site Seo, just to be meaningful, the web site will gradually highlight brand.
three: web site operation user behavioral elements
In it specifically pointed out that the user, the user in the conversion of internet remain, jump out rate, exit rate, according to the information index baidu to judge the high quality of the internet site's ranking, never ever influence. Ahead of us an article about "search advertising 2 d theory about my understanding", I mentioned the user behavior will far more and far more influence the web site Seo, the user behavior is what choice, of course, is web site user knowledge to decide, a internet web page only produce a superior user knowledge, the high high quality content, so that customers can like web site, can be particularly superior use of the web page. Existing baidu items or Google item will have corresponding tracking mechanism, in addition to the flow of baidu statistics and Google analysts outside of the gogole adsense code, for example, all has the tracking function, the future flow search engine will improve the flow of investment, on track to increase your search engine ranking.
The far more current Seo to the promotion of the Seo to and UEO (user knowledge optimization) together, this to the electronic commerce kind web site in particular fundamental, do not just to spend attention to those massive flow of the key word, it is far more fundamental to focus attention on the precise target key words, combined with the user knowledge optimization, so that customers can accomplished smoothly in your internet web page registration and shopping process. Conversion rate grow to be countless pursuit of electronic commerce Seo is one of fundamental index.
four: reflect the trust of data internet web page
This is a lot of, in web site webmaster ignore the bottom "about us" and "make contact with" and so on the major data, this also is take web site gradually the brand is particularly fundamental step, you know, now network security concern of various individuals, a internet web page even the simple way to make contact with all have no, will make this web site trust, so to a web site lost make contact with, such as adding on the internet QQ, the prosperous, E-mail and phone make contact with, head of the address. And the improvement history of the web site, including the mission and other data. Web page In addition, this kind of trust is also manifest in the style of the web page, the style of the web site, highlights the brand sex, tell the search engines, you not only for Seo and Seo, but a spend attention to its personal brand high high quality content of the construction of the web page. Some interactive data, user's comments also web site trust the data they have to hav e.
five: and the static and dynamic internet web page to grab is there a distinction
Seo market has been in legend, search engine to dynamic internet web page to grab capability not superior, the static baidu Seo optimization guide "points out, the excellent remedy has been superior this and, at the similar time, baidu, we try to minimize the dynamic suggest URL consists of variable parameter, besides can shorten urls, far more can cut down baidu spider into a" black hole "threat. Illustrate a show that, difficult dynamic internet web page has to some extent will also influence the web site, collected and grab page ranking. So proposal can static or static, static short URL, static do URL standardization. If the head of the web site is presently use dynamic internet web page also have to have not worry about is, as extended as the web page is not especially complicated of that kind of, to the search engine spiders crawl have essentially no influence.
Other individuals are a lot about Seo data, for example, the standardization of your TITLE, the URL of distribution, internet directory and some bread crumbs navigation, video class, to the recommendations of the web site for the influence of mechanism, the data Seo is particularly worth to study.
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